List of 15+ Best Online Shopping Sites in India 2023

Online Shopping has become quite famous nowadays. With so many offers, users don’t have to visit the offline store, and just by sitting at home, they can select from millions of products available online. These products come at a comparatively lower price, and users save a lot of time as well. So it becomes quite beneficial for one to shop online easily. There is a large number of Best Online shopping sites in India out there.

However, which one to trust is quite a dilemma.

Benefits and Advantages of Online Shopping

It is no hidden fact that the  E-commerce industry has already been seen as the fastest growing business sector in India.

This is probably because of the rapid digitization that our country has seen over the last half-decade.

But, because of different companies’ revenue structures and investments in marketing, many of the gems of E-commerce remain hidden from us.

  • Better prices
  • More variety.
  • Easy price comparisons
  • Less compulsive shopping.
  • It can give us an opportunity to shop 24/7.
  • Security

So! Wanted to know,

Which are the best online shopping sites in India?

  • Borosil
  • EuropeGirl Cosmetics
  • MARS Cosmetics
  • Flipkart
  • Amazon
  • Snapdeal
  • Jabong
  • Myntra
  • Homeshop18
  • Infibeam
  • Paytm Mall
  • Tata Cliq
  • ShopClues
  • ThinkGizmo
  • BigBasket
  • LensKart
  • Yebhi
  • Pepperfry

Here in this article, I am going to share the 15+ best Online shopping sites in India where you can shop with the surety that you will get authentic products at many competitive prices.

So let’s start with the best shopping sites in India.

Top 15 Online Shopping Sites in India 2023



Borosil stands as a native Indian brand offering kitchen and household products with ISI-certified quality and food-safety grade metals. The India-made brand offers a wide range of products from storage to liquid-less kitchen disinfection.

All the products are aesthetically designed to blend into any sort of kitchen layout and wall paint. The company believes in sustainable living; therefore, uses borosilicate glass material to make containers. This not just keeps food fresh and tasty for longer periods but is also healthier than eating from a glass or plastic container.

Borosil uses 7mm thick steel in their products to keep the quality ready for both stove and induction cooking. Its products are health-conscious and durable. On the top, they are affordable for the quality offered.

EuropeGirl Cosmetics

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In the cosmetic segment of online shopping sites in India, EuropeGirl is one site that cannot be skipped from the list. Online shopping site in India is most popular for its kind of quality cosmetic products and affordable price ranges.

Especially, the cosmetic brand customer support team is just mind-boggling as they have a team of well-trained people who can guide you if you have any queries about the purchase or even about the products listed on the site.

The makeup products listed on the site are just gorgeous as the site does have a wide range of products for your different makeup needs. Never bother about buying face makeup items from one site and searching for eye makeup items from another shopping website in India, EuropeGirl Cosmetics almost sells all kinds of makeup items for every need. You can grab products from Face, Cheeks, Eyes, Lips, and more.
Apart from makeup items, you can avail of tools such as brushes, brush holders, brush cleansers, and finger blenders at affordable prices. Pay your visit once, click here EuropeGirl.

MARS Cosmetics

Why look for international makeup brands when you have an Indian brand that offers a wide variety of cosmetic items at affordable cost and in better quality than international supplies?

MARS Cosmetics is a well-known Indian makeup brand having 1+ years of online presence selling huge varieties of makeup products.

Whether you are looking to purchase cosmetics for your Eyes, Face highlighter, or Lips, MARS Cosmetics is a one-stop destination to buy all at once.

When it comes to buying makeup items online, there are many Indian young girls who feel like they have to spend thousands of rupees to buy such things online. 

You may get the feel when purchasing with other brands, but with MARS Cosmetics, there is no chance of a high price feeling. Possibly, you can get to shop some of the MARS cosmetics exclusive sets below 599 range.

MARS Cosmetics ‘The Black Kit costs you just 579 INR. The kit includes EyeLiner, Kajal, and Mascara. There are some brands that used to sell a single item in the MARS black kit in the 500 INR range. So, imagine how good the MARS Cosmetics prices are.

mars cosmetics the black kit

The mascara in the black kit is purely a fabulous kind of product as it lasts for 18 hours. Attract people just with your eyes by applying the MARS Cosmetics black kit mascara and eyeliners.

Talking about delivery, the company provides 100% safe delivery throughout India to the customers. Safe in the sense, there will be no damage to products or outer packages as they have a separate team for product quality checking and order packing.

So, order MARS Cosmetics ‘The Black Kit’ worth Rs. 627 for just Rs.579 and get the items delivered to your doorstep quickly and safely.

Apart from the kit, you will get to explore more cosmetic items in their online store at the industry’s best prices. Try it once and you will be amazed to see the collections the brand has in the store


Amazon shopping

Amazon is one of the largest online shopping portals online. They launched in India slightly late but have made a huge impact and doing really well.

It is currently the 2nd largest online shopping portal in India and the fastest-growing one.  If such growth will continue then they may acquire first place very soon. I like Amazon a lot because of its support. You will experience world-class support there that will be ready to help in any situation.



Currently, the largest online shopping portal has millions of products and thousands of sellers. Flipkart sells everything from gift vouchers to electronics items to home appliances.

In fact, statistics claim that there are more items on Flipkart than in a mall. Hence, Indians are heavily reliant on Flipkart for all their shopping needs.

Note – Walmart, has acquired Indian e-commerce giant, Flipkart for $16 billion and a 77% stake,



Snapdeal is one of the fastest growing online shopping portals in terms of products, visitors, and revenue. A company of over $6 Billion is making an impact on mid-level customers very aggressively. Also, you will find some products comparatively very cheap rather to other companies.

However, there have been times when consumers have complained about the products of Snapdeal, and hence, some of them stay away from Snapdeal.

You may find multiple Snapdeal offers online and can use them to get more discounts and fantastic deals.



Myntra is mainly for fashion brands and is a leading fashion shopping portal in India for women’s clothing. They have the largest collection of fashion products for both males and females listed.

Myntra was acquired by Flipkart and a few months ago Myntra has gained the second-largest fashion shopping portal Jabong and currently has a monopoly in the fashion segment.



A silent business that made an impact in the lower middle segment very quickly. You will very frequently experience finding some product that won’t be available anywhere else.

When other e-commerce startups were busy raising funds from investors to run the daily operation and to compensate for the loss, Infibeam took the challenge and prepared itself to go to IPO and is the 1st start-up in recent times made to IPO.

Paytm Mall


Paytm needs no introduction, it is one of the best shopping sites in India. An e-commerce site provided by PayTM for shopping purposes.

It provides one of the best experiences for online shopping in India. It is inclusive of all categories of electronics, clothes, grocery, stationery, etc.

It’s a one-stop online shop.

Paytm mall offers a huge discount on Flash sales as well as other sales throughout the year. Do go ahead and visit the website.

The top feature of PayTM Mall is the 360-degree coverage that one receives when they step inside this app.

Tata Cliq


One of the rising stars among the best shopping sites in India, TataCliq is an e-commerce website by the Tata Company.

Apart from everyday wear and appliances, it has a separate section of Luxury and Indiluxe sections. It offers huge discounts and sales in the Spotlight section.

Tata Cliq’s unique array of offerings makes it a site that you would not want to miss. The faith that Tata has achieved in India over the past couple of decades has helped TataCliq make a huge buyer list.

Home Shop 18


Owned by Reliance Industries, an Indian on-air shopping channel. Its USP is it has a channel of its own, thus TV, Mobile, and website.

It covers all your day-to-day requirements, shopping at  Home Shop 18 is easy and fun as it is one of the best shopping sites in India. It offers a huge variety of products at reasonable prices.

Another good thing about this website is it has a video description of the majority of products. Home Shop 18 is a pretty famous site, thanks to its multiple appearances on a TV channel.



With the tagline “Ting se Leke Tong” with Aflatooni products, it has made its place in the best shopping sites in India.

Founded in 2011, ShopClues emphasizes unstructured categories – kitchen, fashion, electronics, home, as well as daily utility items.

Also, the company promotes local and regional brands. What makes ShopClues very famous is its wide catalogue of products, and of course their creative TV commercials as well!



Though Jabong sells apparel, shoes, accessories, furniture, and home decor it is the best among the online shopping sites for clothes.

Jabong even collaborates with movies like Yeh Jawaani Hai Deewani, Bhaag Milkha Bhaag, Humpty Sharma Ki Dulhania, etc. It has even won any awards and it ranks second, in terms of traffic in an Indian e-commerce scenario. Besides Deepika making the cover,

Jabong has practically everything that a woman requires while dressing up – clothes, shoes, makeup, jewelry, etc.



Making Shahrukh Khan the brand ambassador, Big Basket has continued its growth trajectory as one of the best shopping sites in India in the grocery department. Whether you are a vegan or a hardcore carnivore, BigBasket has something for everyone.

With people becoming super busy in their work lives, grocery shopping in  BigBasket (the biggest Grocery supermarket online) is a respite. It also can be counted among the cheap online shopping sites.

Each and every item is useful in homes, available on your doorstep with the click of a button. What makes me do my grocery shopping from BigBasket is I know all my groceries can be found in one place without looking here and there.

Some Other Online Grocery shopping in India are:

  • Grofers
  • Zopnow
  • Nature’s Basket.
  • Reliance Fresh.
  • Amazon Pantry.
  • AaramShop.
  • Bazaar Cart.



Spectacles have become more of a fashion statement than a utility. Lenskart is one of the best shopping sites in India in this category. The flexibility of choosing a frame without a hassle is what LensKart is our go-to website for eye frame shopping.

From branded eyeglasses to local vendors it offers all. You can even try out more than 1000 aspects of a frame on your face without traveling anywhere sitting in the comforts of your home. It has also introduced BLU for smartphone lenses.

For a smarter, you, do visit this one.



Yebhi is all about discovering fashion. Founded in 2009 it has made its mark among the best shopping sites in India. From home essentials to dress-up essentials, Yebhi is a one-stop solution that many ladies love going for!

Initially home, fashion and lifestyle were the key areas on which this website focused upon. Earlier known as it has come a long way, as it has expanded to other categories like sunglasses, watches, home decor, fragrances, etc.



Pepperfry has emerged as one of the best shopping sites in India due to the unique array of its furniture range. Not just online, Pepperfry studios help you pick up the right furniture these days. Isn’t that interesting!

If you are looking for decorating your own house or your rented home, this is the best site for you. Apart from buying the furniture, you can even rent it, at reasonable prices. The website even offers no-cost EMI. Customers can just open a decor magazine and emulate exactly using  Pepperfry.

Although we have tried to encapsulate all the leading lesser-known best shopping sites in India, we are very sure that there are any more which need to be visited. So, shoot your shopping site’s name below and let us know what we’ve missed.

lime Road

With its tagline of “so we can create your fashion feed”, LimeRoad has made its niche in the Indian e-commerce space. This website covers all the areas of fashion and is undoubtedly a dream fashion world for men & Women!

Its categories include Tshirt, Shirts, Jeans, Sarees, Kurta Kurtis, Tops, Footwear, Bags, Beauty, Home Decor, thus providing a plethora of products. 


These were some of the Best Online shopping sites in India.

You should try these to get the best shopping deals online like Amazon Diwali Deals, Big Billion Day, Amazon Great Indian, Sale, Black Friday Deals, Cyber Monday Deals, and all.

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