Category Archives for "SMO"

Ways to Assess Content Promotion Performance on Social Media

Have you been evaluating the effectiveness of your content promotion campaigns on social media? If not, it is necessary that you begin doing so and know if you are getting a good Return on Investment. Measuring content promotion performance on social media is a daunting task for most marketers. The big question is, how do […]

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12 Creative Post Ideas for Instagram Business Pages

Instagram is a pοwerful marketing tοol. It is at the junction of visual marketing and SMM, which gives it 2 main advantages over other channels: Strong visual impact Huge audience With more than 200 million active users, if not fans, Instagram has become the most popular social network for sharing images. And brands are happy […]

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Key Steps in Building Your Personal Brand on Twitter

“Develop your personal brand!”, this phrase is something Millennials are hearing too often nowadays. And with this, comes advice like, don’t post anything inappropriate, once it’s on the web, it will stay there forever, etc. But the reason why not many of them pay heed to these advice is because they know what they should […]

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5 Tips to Acquiring More Instagram Followers

Instagram is one of the most used platforms in social media.  People from all walks of life use it. Whether you are one of the biggest Hollywood celebrities to the stay-at-home mother, all have their own Instagram accounts. Even businesses have realized the reach of this platform and put up an account for their brand. […]

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Feel Uninspired? 9 Social Media Content Ideas You Should Try

Social media is one of the most powerful ways of marketing your brand, business or product. There are a variety of high traffic social media channels such as Facebook, Instagram and Twitter. Posting on a daily basis can potentially boost the number of loyal followers and skyrocket your sales. However, if you’re running dry of […]

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Twitter Marketing: Why It Is More than Retweet & Building Followers

Many people believe that Twitter marketing is all about retweet and followers. But the truth is – it’s way beyond than that. Recently, I was working on a marketing project for a client. The marketing plan which I suggested him had Twitter marketing in it. Although the client had his own business Twitter account, I […]

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