Dawn Mentzer

When SEO Is a Waste of Time

SEO

As you ponder whether you should invest time and money into working with an Internet marketing company, you may be wondering, “Do I really need SEO for a successful online presence?” SEO, a three-letter acronym, sometimes incites a four-letter-word reaction due to its complex and ever-changing nature.  But it can — and almost always does — make a difference to businesses’ bottom lines. “Showing up