More and more, the internet has become a necessity, and it isn’t restricted anymore to a laptop or a personal computer.
Many users are already using the internet via their handheld devices like smartphones and tablets. So, if you can provide an excellent user experience to them, the better.
Fortunately, making your WordPress site more compatible with mobile isn’t that hard. Even with less effort, you can set up a mobile version of your site.
Here are some ways how you can make your WordPress site mobile-friendly:
Most Site Visitors are Mobile
Most searches are now originating from mobile devices and not just on desktop computers. In fact, according to a report, 60 percent of the total website traffic now comes from mobile.
So, if you do not have a mobile-friendly site, most of those people coming to your site might be experiencing missing data, a layout that is jumbled, and slow loading times.
None of these would make a great first impression. You need to clean up your site so that people would find information quickly and easily.
Google is Mobile-First
It was back in 2018 when Google announced that they would be ranking search results based on mobile. This decision was a result of the fact that most internet users are already making searches via mobile.
Therefore, the search engine wants to ensure that the results showing up on search engines is high-quality and meets the needs of most of its searches.
If your site is currently not ranking well on Google, this could cause some serious concern. If it’s not showing on the first page of search results, then it’s highly likely that it isn’t seen at all.
Moz recently conducted a study that shows 71 percent of users click through the first page of search results. When you’re on the second page, only a handful of people will get to notice your goods and services.
Provide Great UX
Every business wants to keep its customers and keep them engaged when visiting their site. A highly responsive website will ensure that it has an impressive user experience across all devices.
Elements like the design, layout, and so on should take the shape of the screen of the device the user is using. This is also something that we tell our clients at Sytian Productions Web Design Philippines.
That way, people are less likely frustrated and will spend more time navigating your site.
Boost Conversion and Sales
Mobile devices make connectivity and connection a lot easier. By having a mobile-friendly site, you are giving prospects 24/7 access to your products and services, which can boost your conversions.
This also makes it convenient for users to fill in a contact form, buy your product, subscribe to your email list, or follow CTAs in their mobile devices.
As a result, you will gain higher conversion rates and better sales opportunities.
Preparing for the Future
Every business has to work to improve its functionalities with trends and technologies. And a website’s mobile-friendliness is one of the monumental decisions that you can take.
A mobile-friendly site will make sure that your online presence is relevant to these market upgrades. That way, your website will stay capable of serving your business for the next years to come.
How to Make Mobile-Friendly WordPress Website
Now, we will give you some tips on how you could optimize your site for mobile. It is important that you take note of them so that your web visitors who are using phones and tablets will be grateful.
1. Test Your Website First
While your site may look great on a single mobile device, you have to test it into a wide range of devices to ensure that it’s fully responsive. But even if you have a bunch of phones and devices at your disposal, it could still be time-consuming on your part.
To help you simplify things, Google provides a free mobile-friendly testing tool that will let you know whether your website is mobile-friendly or not.
All you need to do is to place your site’s URL for a quick assessment. If your site is fully optimized for all kinds of devices, then it will let you know whether or not your site is mobile-friendly.
2. Choose a Mobile-friendly Theme
The key to choosing the right WordPress theme that’s mobile-friendly is to give it a go by testing it before fully purchasing it.
A lot of themes that are available in the market have demos, so you could access it to your mobile device and see how visually appealing it looks like.
Try to test out each web demo in your mobile browsers and device so that you’ll know if everything works perfectly.
3. Install Plugins
Plugins are a great addition to WordPress sites. It brings all sorts of functionality and exciting features that will make your site a lot better.
WP Touch
WP Touch is a plugin that converts your WordPress website into a site that’s more mobile-friendly.
It enhances your site, making it a lot easier and faster to read. It also automatically adds a simple theme for mobile on your site, but your website’s overall theme doesn’t change.
Most of your content also remains the same. It only converts your site into various screen sizes.
Your website URL remains the same as well.
OBox Mobile
If you want your site to appear flawlessly on mobile, then you should embrace OBox Mobile. It will help your site be compatible with all kinds of mobile devices, no matter what their operating systems are.
Jetpack
This all-in-one plugin is excellent for design, security, and marketing. Jetpack has features that are not only great for optimizing websites for mobile, but also for posting on social media, analytics, unlimited themes, and a lot more.
WordPress Mobile Pack
This plugin allows users to transform the content of their website into an excellent mobile web application. WordPress Mobile Pack comes with different mobile app themes as well.
WP Mobilize
This automates the process of making a site mobile-friendly. WP Mobilize also has an easy-to-use drag-and-drop builder if you want to manually create your mobile site.
4. Optimize Large Images
Photos can pose a problem because they can sometimes have large files. Fortunately, you can optimize them for mobile users and free platforms online.
WordPress has a built-in feature that helps you out with this. Once it detects that a photo has been used in a particular mobile device, it utilizes the smallest version of the photo that’s available.
5. Use AMP Where Needed
Speed has become an important factor in Google’s algorithm. It advocates a flawless user-experience whether it’s on mobile devices or computers.
That’s why they introduced Accelerated Mobile Pages (AMP) which helps load web pages faster on mobile and creates a Mobile-Friendly WordPress Website.
Conclusion:-
There you have it. These are some ways that you can do to make your WordPress site more mobile-friendly.
Having a Mobile-Friendly WordPress Website can have a significant difference between attracting new customers or sending them straight to your competitors’ sites.